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	<title>E-commerce, CRM, E-mail marketing :: Inotec &#187; fidelizare</title>
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	<link>http://e-business.inotec.ro</link>
	<description>Comentarii şi noutăţi din domeniul e-business</description>
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		<title>Ce ai fi putut să faci de mărţişor…</title>
		<link>http://e-business.inotec.ro/e-mail-marketing/ce-ai-fi-putut-sa-faci-de-martisor%e2%80%a6/</link>
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		<pubDate>Tue, 02 Mar 2010 12:06:22 +0000</pubDate>
		<dc:creator>Laura Ruxanda</dc:creator>
				<category><![CDATA[Bine de ştiut]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[E-mail marketing]]></category>
		<category><![CDATA[crm]]></category>
		<category><![CDATA[e-business]]></category>
		<category><![CDATA[e-mailing]]></category>
		<category><![CDATA[fidelizare]]></category>
		<category><![CDATA[martisor]]></category>
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		<description><![CDATA[…pentru clientele tale, din prisma e-business-ului?
Pas 1. Pregăteşti un mărţişor electronic:

Un clip drăguţ de pe YouTube
O prezentare power point deosebită
Un voucher electronic cu o reducere semnificativă (sau gratuitate) la un produs dedicat femeilor ce poate fi folosit în următoarele 10 zile, să zicem
O invitaţie pentru a aplica gratuit pe web pentru un card de reduceri [...]]]></description>
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		<title>Primul meu client&#8230;.</title>
		<link>http://e-business.inotec.ro/crm-customer-relationship-management/primul-meu-client/</link>
		<comments>http://e-business.inotec.ro/crm-customer-relationship-management/primul-meu-client/#comments</comments>
		<pubDate>Thu, 11 Feb 2010 12:41:19 +0000</pubDate>
		<dc:creator>Laura Ruxanda</dc:creator>
				<category><![CDATA[Bine de ştiut]]></category>
		<category><![CDATA[CRM]]></category>
		<category><![CDATA[crm]]></category>
		<category><![CDATA[fidelizare]]></category>
		<category><![CDATA[relatie clienti]]></category>

		<guid isPermaLink="false">http://e-business.inotec.ro/?p=284</guid>
		<description><![CDATA[M-a rugat azi departamentul de vânzări a uneia dintre firmele cu care colaborez să îi ajut să facă un transfer important de clienţi de la un Account Manager la altul în softul de CRM (administratorul CRM-ului nu era la munca).
Zis şi făcut: în câteva minute datele de contact, ofertele, facturile, email-urile, istoricul relaţiei au trecut [...]]]></description>
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		<title>CRM în perioada interbelică?</title>
		<link>http://e-business.inotec.ro/crm-customer-relationship-management/crm-in-perioada-interbelica/</link>
		<comments>http://e-business.inotec.ro/crm-customer-relationship-management/crm-in-perioada-interbelica/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 11:31:54 +0000</pubDate>
		<dc:creator>Laura Ruxanda</dc:creator>
				<category><![CDATA[CRM]]></category>
		<category><![CDATA[clienti]]></category>
		<category><![CDATA[crm]]></category>
		<category><![CDATA[E-commerce]]></category>
		<category><![CDATA[fidelizare]]></category>
		<category><![CDATA[istorie relatii cu clientii]]></category>

		<guid isPermaLink="false">http://e-business.inotec.ro/?p=257</guid>
		<description><![CDATA[Da&#8230;pentru că relaţiile cu clienţii nu s-au inventat acum. E adevărat, pe vremea aceea nu existau softuri de CRM, e-mailing, SMS, magazine virtuale, programe de fidelizare sau alte minunăţii ale epocii moderne. Dar existau alte avantaje:

 O mare parte din schimburi se făcea între persoane cunoscute, între care exista cât de cât încredere;
 Ca şi [...]]]></description>
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